Born in San Francisco, CA, Watsky now operates mainly out of Boston, where he attends Emerson University. While not in class, Watsky tours colleges and universities across the country performing poetry, promoting his respective causes, and beefing with look-alike/George Watsky impersonator Michael Cera. Even outside of his native context, Watsky’s work has translated and manifested itself in new and exciting forms including: a one man stage show called “So Many Levels”, a book and CD set titled after his moniker of “Undisputed Back-Talk Champion”, and his genre-defiant rap group Invisible Inc.
Invisible Inc. was formed in 2007 when Watsky recorded the band’s debut CD with fellow Bay Area performers Daniel Riera and Max Miller-Loran. Riera, a student at Berklee College of Music, is the bands producer, flutist, and bassist – offering an eclectic blend of top-production computer loops and expert musicianship. Featured at both the San Francisco Jazz Festival and the San Jose Jazz Festival, Riera sports an impressive repertoire which includes being named a Young Jazz Composer by the Association of Songwriters, Composers and Publishers in 2004.


From left to right: Max Miller-Loran, Daniel Riera, and George Watsky (not Michael Cera)
Watsky, of course, brings his sharp-witted tongue and playful diction to the group as lead emcee. Together, the group takes on a unique sound combining the creative juices of hip-hop and jazz to make a delicious cocktail for the ear. Their superb musical talent is showcased in such songs as “Five Finger Discount”, a song entirely in 5/4 time, all the while Watsky’s rapping flirts more with poetry than mainstream hip-hop. “We’re taking it back from whack Cadillac dudes bustin’ shots over silly crap (brrrrrrrrrrat) are you seriously feelin’ that? Let us take a crack at it.” Miller-Loran wonders on the groups’ self-titled debut, showing separating Invisible Inc. from the endless flow of disposable “gangsta” rappers who dominate the scene today. After all, what’s so gangsta about suburban white musicians from San Fran fronted by a half-Jewish emcee with a lisp? N.W.A. never had a flutist.
Invisible Inc. also delves into the realm of politics, offering the insight of three young minds on the forefront of their respective creative engines. The groups’ message is understandably liberal, given their college roots in the Democratic Northeast and pro-green ideals – but their opinions are well-formed and mature. Still skeptical? Check out Invisible Inc.’s self-titled debut on iTunes or MySpace and leave comments below. Also, pick up tour information, check out blog entries and get updates on Watsky’s upcoming solo album (due in 2009) in his website.
Miller-Loran has also performed at the San Jose Jazz Festival as well as being featured on the 99.1 KCSM, the Bay Area’s Jazz Station. He plays the role of beatmaker/trumpeter/keyboardist/emcee in Invisible Inc., utilizing his Berklee education and stint as a member of the Latin Jazz Youth Ensemble of San Francisco to round the group into a formidable wave of creation.
Dude....Did you do a band name search of Invisible Inc??? Try to be original, the name is copyrighted. Go back to the drawing board. They have searches for names on Google and Myspace.
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